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The Accidental Library Marketer 1st Edition by Kathy Dempsey ISBN 1573873683 9781573873680

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The Accidental Library Marketer 1st Edition Kathy Dempsey Digital Instant Download

Author(s): Kathy Dempsey
ISBN(s): 9781573873680, 1573873683
Edition: 1
File Details: PDF, 1.83 MB
Year: 2009
Language: english
SKU: EB-2483452 Categories: , Tag:

The Accidental Library Marketer 1st Edition by Kathy Dempsey – Ebook PDF Instant Download/Delivery: 1573873683, 9781573873680

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Product details:

ISBN 10: 1573873683

ISBN 13: 9781573873680 

Author: Kathy Dempsey 

The Accidental Library Marketer fills a need for library professionals and paraprofessionals who find themselves in an awkward position: They need to promote their libraries and services in the age of the internet, but they’ve never been taught how to do it effectively. This results-oriented A-to-Z guide by Kathy Dempsey–long-time editor of the Marketing Library Services newsletter–reveals the missing link between the everyday promotion librarians actually do and the “real marketing” that’s guaranteed to assure funding, excite users, and build stronger community relationships. Combining real-life examples, expert advice, and checklists in a reader-friendly style, The Accidental Library Marketer is the complete how-to resource for successful library marketing and promotion

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Tags: Kathy Dempsey, Accidental, Library, Marketer