The Bloomberg Way A Guide for Reporters and Editors 13th Edition by Matthew Winkler, Jennifer Sondag – Ebook PDF Instant Download/Delivery: 9781118842263, 111884226X
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Product details:
ISBN 10: 111884226X
ISBN 13: 9781118842263
Author: Matthew Winkler, Jennifer Sondag
The Bloomberg Way: A Guide for Reporters and Editors is the ultimate handbook for business and financial reporting. A compilation of more than two decades worth of wisdom and experience from one of the world’s largest news organizations, the book contains the information and guidance reporters, editors, and students need to be first, fastest, and factual. Bloomberg News Editor-in-Chief Matthew Winkler guides readers through the entire reporting process, relating best practices and warning against common mistakes.
More than ever before, accurate reporting is crucial, as increasing numbers of people and institutions are affected by what happens on Wall Street, and information can move global markets. The Bloomberg Way: A Guide for Reporters and Editors details both the preparation and production aspects that produce great news, and provides an inside look at the methods used by an elite financial reporting institution. The book goes well beyond “Journalism 101” to provide guidance specific to business and financial reporting, empowering reporters and editors to develop their own methods within the guidelines of solid, ethical reporting. Topics include:
Style, voice, jargon, and why good writing matters
Stocks, bonds, currencies, and covering markets
Debt, earnings, M&A, and reporting on companies
Government financing, opinion polls, and following the money
The book also provides guidance on taking an idea from pitch to publication, and includes extensive information on public responsibility, libel, transparency, and other ethical issues. Between the 24-hour news cycle and the current economic climate, financial reporters need to break news accurately and informatively. The Thirteenth Edition of The Bloomberg Way: A Guide for Reporters and Editors is the definitive guide to reporting and editing the story of money and finance.
The Bloomberg Way A Guide for Reporters and Editors 13th Table of contents:
The Bloomberg way —
The five Fs —
The four-paragraph lead —
Show, don’t tell —
Writing well matters —
Preparation —
Headlines —
Covering news —
People —
Enterprise —
Ethics —
How we work —
The data advantage —
Five easy pieces —
Markets —
Companies —
Economies —
Government —
Grammar —
Words and terms.
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Bloomberg Way,Matthew Winkler,Jennifer Sondag



