Success in Changing Environments Strategies and Key Influencing Factors 1st Edition by Manuela Stoll ISBN 978-3835005150 3835005154
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Product details:
ISBN 10: 3835005154
ISBN 13: 978-3835005150
Author: Manuela Stoll
To ensure their long-term survival and prosperity, many industries have to deal with increasingly dynamic and complex environments. Due to this situation, they are confronted with major challenges.
Manuela Stoll investigates why some firms cope with change successfully, while others do not. She focuses on two strategies to address change: adapting to change and creating change. Using a large-scale survey among top executives of manufacturing firms in Germany, she evaluates the importance of a range of resources, competences, and “isolating mechanisms” (shields against imitation) for the success of these strategies. The results show that adapting to change has an important effect on firm performance and is mainly influenced by a firm’s industry foresight abilities. A separate analysis illustrates how these abilities can be strengthened.
Table of contents:
1. Introduction
2. Theoretical Foundation
3. Research Model and Propositions
4. Empirical Test of the Research Model
5. Discussion and Outlook
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Tags: Manuela Stoll, Success in Changing, Environments Strategies, Influencing Factors